In the first few episodes of the show, The KICK OFF! professional scouting team has one mission: find the most promising young players between the ages of 13 and 18, wherever they may reside. For this, the scouts will travel far and wide across each country, meeting with local governments, schools, and local amateur clubs to invite contestants to participate in local tryouts. Young talents who are unable to attend the tryouts physically will be able to apply by uploading short videos of themselves on the show's mobile platform.
The Rainbow Academy
A jury composed of professional football coaches, scouts, and celebrities will choose the 22 finalists that will get to attend the Rainbow Academy. There the contestants will be introduced to the “Rainbow Way”, a special educational program in sports and life that nurtures young people through football. In an environment that promotes excellence on and off the field, young talents will be converted into professionals capable of playing first team football at the highest levels of the global game. Although the physical training will be grueling, the contestants will also be expected to study by age group with private tutors that will attend to their academic development in reading, writing, math, science and technology, history, but also in cross-disciplinary topics such as personal finance, ethics, leadership, and empathy.
In the end, the best of the best will be offered a full scholarship to continue their training at the Rainbow Academy for 3 more months, with one other month spent in a partner institution in Europe or the US. They will also be introduced to some of the world’s biggest club scouts -- some players may even be signed on the spot!